We always start by finding out about you and your business.  We need to know about the products and services you offer, and to build a profile of your typical customer - this is vital if we are to present effectively you on-line, particularly if this is your first step into internet advertising.

Once we have a good understanding of you and your marketplace, we can select the keywords which give you the best chance of being found by your customers.  We can develop your ideas using a range of keyword selection tools which allow us to find out how many people have been searching on-line for products and services like yours, and which keywords they have been using.  Often, the most highly searched phrases are not the obvious ones - we can make sure that your keywords will get you the best response.

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Your customers need to be able to find out about your business easily, and a website provides you with an on-line shop window, and a showcase for your products and services. We build attractive, highly functional websites, ideal for businesses wanting to present themselves in the best possible light. Your customers will be able to find out about your business without complication, and you can choose exactly what you want to present on-line.

When we build your website, we will incorporate your logo and any colour scheme which you already use for your business - if you don't already have a logo we can design one for you, and you are free to use this on your stationery and any other advertising which you do. Your website will often be the first point of contact for new customers, and we want to make sure that their first impression is a good one!

You can see examples of websites which we have built for other customers by visiting the 'What You Get' section of our website - take a look there at what we could do for you.

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Having an attractive and informative website is only the first step - it won't bring in more business if people can't find it easily.  That's where the optimisation team at Search You step in, and where we earn our money.

 We build your website in a way which is ideal for people searching on-line - known as 'Search Engine Friendly'.  When a customer uses Google or one of the other internet search engines to look for products and services like yours, we want to make sure that your website is found easily, so we build the site to be highly relevant to the keywords which they are likely to use.  We do this in two ways - by using content which is visible to the person visiting your site (on-screen content), and also by using behind-the-scenes and external content which is only visible to the search engines.

Once we are sure that your website is ready, we upload it so that it is live and can be found by the search engines - then we wait ....

Optimisation is not an exact science, and although we know what will work, some websites are found and ranked more quickly than others.  You will almost certainly ask "When will I find myself on Google?" - the answer is that we don't know for sure.  Some websites appear in a matter of days, some take weeks before they are found reliably.  Either way, we expect you to be searched sooner rather than later.

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"What response am I getting from my internet advertising?" is a question which we are often asked.  We use the latest Analytic Reporting Tools in order to provide you with all the information about people who have visited your website, where they found you on-line, and which keywords they used.

Unlike a printed advertisement, we can make changes to your website during the course of your advertising period, so if we find that some keywords are working better than others, we can amend the optimisation content to strengthen the site and improve the overall perfomance.  Without comprehensive visitor statistics, this would not be possible.

This brings us full circle, and we continue the process until we are both happy that your website advertisment is being searched regularly by people who want to buy your products and services.  The rest is up to you!

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As part of your advertising package we will include any of these:

You want to be found on-line, and we can make it happen.  Don't worry if you don't have a website, because we will build one for you completely free as part of your advertising package.  Our designers will create an internet shop window for you so that your customers can find out about your business, your products and services, and then get in touch with you directly.  We can even include an image gallery so that you can display examples of your previous work, or a page of testimonials from your satisfied customers.

Unlike a printed advertisement, you can update your website during your advertising period, so that changes to your products and services or any of your on-line information can be seen by your customers right away.  Take a look at some of the examples above or visit our 'What They Think' section where you can find out what our customers have to say about us.  You can be confident that your business message will be presented in a highly attractive way - on-line, 24 hours a day.

At the end of your advertising period, even if you decide not to renew with Search You, the website is yours to keep - we don't impose the excessive charges which you may have to pay elsewhere to keep your on-line identity.

We will give your website its own unique identity - making sure your message will not get lost amongst dozens of similar entries in a trade directory.  We will register a dedicated internet domain name for you completely free which will be used to find your website on-line, and which will be directly relevant to your business.

When your advert appears in the results of an internet search, people will see your unique website domain name displayed.  This encourages them to click through to your website, knowing they will be looking at products and services from a genuine business right away.  It's widely accepted that having your own domain gives you an immediate advantage in the on-line marketplace.

As with your website, your domain name is yours to keep at the end of your advertising period, at no extra cost to you - even if you decide not to stay with Search You.

Having an eye-catching website will only win you more business if it is there to be found 24 hours a day - we will provide secure business hosting for your website as part of your advertising package, giving you maximum exposure with minimum risk.  Our hosting partners have invested in state-of-the-art servers with ample back-up and bandwidth, making any significant downtime highly unlikely.

Invisible to you, but vitally important for your website, is the fact that you have access to a powerful, flexible hosting package that can cope with everything from a starter website to a complex corporate site or online store - giving you room to grow as your business expands.  All Search You secure hosting comes with dedicated, genuine 24-hour support, giving you peace of mind round the clock.

Customers who find you on-line will want to contact you easily.  Many will pick up the phone and call you directly, but e-mail is often preferred by people who want to send a written enquiry.  As part of your advertising package, we will set up business e-mail addresses for you - these will use the same unique internet domain name as your website in order to present a consistently professional image to your customers.

Your website may also include an on-line Contact Form which can be used by people visiting your website to send you their enquiry.  We can arrange for messages sent in this way to be directed to your business e-mail, giving your customers as many ways as possible to contact you.

If you wish, we will set things up so you can receive your business e-mail by logging into a secure webmail account via the internet.  This offers easy-to-use facilites which you can access from any internet PC.  Alternatively, you can download your mail directly to an e-mail package on your PC or laptop - whichever suits your way of working.  Throughout the process, we will provide support to help you get going successfully.

You need to know how well your advertising is working, and we can make sure that you get to know about every single visit to your website.  Our design team will build into your website a section of tracking code from Google®, which means we can generate Visitor Traffic Reports and Keyword Reports which we will send you by e-mail every month.

Your Analytics Reports tell you all about the people visiting your website - whether they have visited before, which keywords they used to find you, which pages they visit, how long they stayed looking at your site, and much more.  Armed with this information, you can be confident that your advertising is working well for you, and you can make better decisions about where you spend your money in future.